There's a new name for all of Google's mobile payment platforms, and it's one the company probably should have settled on a while ago. The Mountain View-based company says that a number of merchants already support this feature, including Airbnb, Dice, Fandango, HungryHouse, and Instacart.
Pali Bhat, VP of Product Management for Payments at Google, announced on Monday that the search giant is bringing together all of the different ways to pay with Google into a single brand known as Google Pay. For the rest of the things like Google's own app such as YouTube or Google Play, you will be able to sign-up for new subscriptions or buy apps using a single Google Pay account. The merger is aimed at making all payments across Google and on third party services more simple and safer.
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Think of it more as a rebranding rather than a change to Google's underlying products or technology. "PayPal is pushing hard with its one-touch payments approach and the early signs of consumers take-up with Pay with Venmo are very good", Crone said.
Google's move also enables the e-commerce giant to integrate consumers' account credentials now stored separately in Chrome to Google Pay, noted Rick Oglesby, president of AZ Payments Group.
Movie ticketing service Fandango is adding Google Pay as a new digital payment option for movie ticket purchases across its online, mobile, and social ticketing platforms.